
Why it Matters:
Getting your music on Spotify playlists can significantly increase your streams, grow your fanbase, and boost your visibility in the industry.
Step 1: Distribute Your Music Properly
- Use a reputable music distributor (e.g., DistroKid, TuneCore, CD Baby) to get your songs on Spotify.
- Ensure your release date is set at least 4 weeks in advance to allow time for playlist pitching.
Step 2: Claim Your Spotify for Artists Profile
- Go to artists.spotify.com and claim your artist profile.
- Optimize it with:
- A professional bio and artist image.
- Links to your social media.
- Your latest releases.
Step 3: Pitch Your Song to Spotify Editorial Playlists
- Once your song is uploaded via your distributor, log into Spotify for Artists.
- Navigate to “Upcoming” and pitch your track to Spotify’s editorial team.
- Provide detailed information, including:
- Genre, mood, instruments, and inspirations.
- How and where you’re promoting the track.
Step 4: Target Independent Playlists
- Research and reach out to independent playlist curators via social media, email, or websites like:
- SubmitHub (submithub.com)
- PlaylistPush (playlistpush.com)
- Reddit communities (r/indieheads, r/SpotifyPlaylists).
Step 5: Promote Your Track
- Drive streams through your own channels:
- Share the song link across social media, email lists, and websites.
- Encourage fans to save, like, and share your track, which signals engagement to Spotify’s algorithm.
Step 6: Engage With Your Listeners
- Regularly interact with your audience through Spotify’s "Artist Pick" feature to highlight releases.
- Analyze Spotify for Artists’ insights and analytics to track playlist performance and adjust your strategy.
Pro Tip:
Consistency is key—release music regularly to stay on the radar of both fans and playlist curators.
